News

BRANCH WARREN’S BIGGEST GAME CHANGER

http://www.youtube.com/watch?v=xhUl1YOljzE What is the source of Branch's strength? Branch Warren is a staunch competitor with a drive and determination that could put other professionals to...

ROBBIE DURAND JOINS GENERATION IRON AS CONTRIBUTING EDITOR

A new member joins the Generation Iron team. We are very excited to welcome Robbie Durand, former editor-in-chief of FLEX magazine, to the Generation...

VICTORIA & HIDETADA TRAIN AT GOLD’S GYM

http://www.youtube.com/watch?v=YLTGAgxH1Xk Looks like they're at it again. Hidetada Yamagishi and Victoria Lomba can't seem to get enough of the Gold's Gym experience. The two training...

GI WORKOUT SONG OF THE WEEK 3/2

This week we're continuing the trend of influential German rock groups. February came and went in a flash and March is finally here. You...

QUOTE OF THE WEEK: DWAYNE “THE ROCK” JOHNSON

There is no quick fix. We must imagine that when you become a big celebrity in the fitness world - people want to know...

GI WEEKLY: TOP 5 MEMORABLE DEXTER JACKSON MOMENTS

http://www.youtube.com/watch?v=I3FxrDx0oIA One of the most decorated bodybuilders of all time. Next weekend, Dexter Jackson will be posing his way towards history. He has already won...

KAI GREENE INSPIRES FANS AT FLEX MAGAZINE SIGNING

http://www.youtube.com/watch?v=PcoydIsfXto Kai Greene meets fans and signs autographs at Barnes & Noble. This past weekend on Saturday, February 21st Kai Greene fans swarmed Barnes &...

PHIL HEATH DESTROYS THE HATERS

http://www.youtube.com/watch?v=TU2rBx6Citg Prove yourself to the people that believe in you, not the haters. When you're at the top of the mountain you get many fans...

GI WORKOUT SONG OF THE WEEK 2/23

Time for a German classic to get you motivated. Let's face it, sometimes the best songs to get you pumped up may not be...

QUOTE OF THE WEEK: JAY CUTLER

What's your goal? If it's not to be the best, then you're not thinking clearly. "Try" should not be a word anywhere in your...