GI Original Films

Pro Tan: Invention Of The Bodybuilding Tan | Short Film

The true story of how pro bodybuilding tanning exists as we know it today. The art of tanning is just as important as the training...

Holly Holm: Never Give Up

What defines a legend? Holly Holm is arguably one of the most popular MMA fighters in the world right now. This is in no small...

Against All Odds: Jamie LeRoyce McTizic & Renee Jones

American strong. Generation Iron is proud to present our latest documentary short, AGAINST ALL ODDS, focusing on the journey of Jamie LeRoyce McTizic and Renee...

Hidetada Yamagishi: Heart Of A Dragon

All or Nothing. Hidetada Yamagishi is a bodybuilder known by all. Starting in the Men's Open as the first ever Japanese IFBB pro bodybuilder and...

Jerry Pritchett: Be Legendary

What does it take to be legendary? If you don’t know who Jerry Pritchett is – you should. Hailing from Phoenix, Arizona, Pritchett is one...

Flex Wheeler: The Comeback

Flex. Wheeler. Is. Back. There have been rumors for quite some time - but Flex Wheeler has officially announced it. He will be returning to...