Flo Rida claims that the company owed him money from an endorsement deal.
Platinum-selling rapper Flo Rida has been awarded $82.6 million in damages by a South Florida jury as the result of his lawsuit against the makers of Celsius energy drinks.
Flo Rida, whose real name is Tramar Dillard, sued Celsius Holdings Inc., along with his company Strong Arm Productions. They claimed that the energy drink company violated the conditions of his endorsement deal and attempted to hide money. Flo Rida, who was with the company from 2014-18, claimed he was owed $30,000 for the contract breach but the company continued to grow and so did the worth.
Dillard claims that he still owns stock in the company and is interested in working with them again in the future. He was quoted by Rolling Stone saying:
“From the start, I only wanted what I worked for, nothing more, nothing less. I was instrumental in the Celsius that you know and love today. When this journey began no one knew Celsius. I took Celsius all over the world through my videos, concerts, appearances, and social media. I have gained a new respect for the judicial system. God bless America.”
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Over his four years with the company, Flo Rida believed that he was an important part in growing the brand. Dillard and his attorney argued that his involvement allowed Celsius to introduce many opportunities and grow the company worldwide.
According to Yahoo, Flo Rida still drinks Celsius products and wants to put this legal battle behind them and continue to do business.
“I’m still a owner in the company. And when you basically planted the seed for something that is successful, you can’t help but have unconditional love.”
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