Rich Gaspari and team head for the biggest weekend of the year – Mr. Olympia.

GASPARI: THE NEW ERA – is a reality docu-series brining you into the life and mind of Rich Gaspari as he rebrands and rebuilds his supplement company into the new age. Chronicling a full year into the struggle and triumphs of Rich and his team, Gaspari: The New Era showcases what it really takes to not only be a legendary bodybuilder… but a legendary entrepreneur in the bodybuilding industry. New episodes every Wednesday!

Last we saw Rich Gaspari and his team at an expo it was the Arnold Classic weekend. While that was one of the biggest expo events of the year for fans, athletes, and businessmen alike – nothing compares to the massive power of the Mr. Olympia weekend. What is known as the “Super Bowl” of bodybuilding, excitement burns in the air with every breath you take within the walls of the expo. For businessmen such as Rich, this is also a huge opportunity to make new contacts, connect with current clients, and make new moves towards further growth as business.

With a new and improved booth beaming throughout the expo – Rich Gaspari teams up with his sponsored athletes such as Hidetada Yamagishi to connect with fans and show of their improved line of supplements. Mr. Olympia champion Samir Bannout also stops by to catch up with his good friend Rich – and wax nostalgic about past stories of bodybuilding while also commenting on the current crop of competitors today. Check it all out in our powerhouse Olympia episode above!