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Bodybuilding

WATCH – ‘Fitrepreneur’ Official Trailer Starring Phil Graham

by Derek Dufour Published on Mar 12, 2025

This post may contain affiliate links (disclosure policy).

Uncover the life of businessman and former bodybuilder Phil Graham, known as “The Tony Robbins Of Fitness”

Generation Iron Network has released the reveal trailer for Fitrepreneur – a new documentary chronicling the life of Phil Graham – known as “The Tony Robins Of Fitness.” The new film is set to release in Spring 2025 on Apple TV, Amazon Prime, and Google Play. You can watch the trailer above.

The fitness industry is on the brink of a technological revolution, and at its forefront stands Phil Graham, a man renowned for his unwavering dedication to health and entrepreneurship. The upcoming documentary Fitrepreneur offers an intimate look into Graham’s journey as he confronts the rise of artificial intelligence (AI) and its potential impact on traditional fitness coaching.

Phil Graham: From Adversity to Advocacy

Born and raised in Ireland, Phil Graham’s early life was marked by challenges. A childhood fondness for sweets and a poor diet led to a diabetes diagnosis at a young age, forcing him to reevaluate his lifestyle. This pivotal moment ignited his passion for health and fitness. He discovered bodybuilding, a discipline that not only allowed him to manage his condition but also to sculpt his physique to competitive standards.

Graham’s journey from managing a chronic illness to excelling in bodybuilding competitions is a testament to his resilience. His deep understanding of fitness and health management led him to establish a successful coaching business. Over time, he transitioned into consultancy, guiding other fitness professionals in building and sustaining their own enterprises.

The AI Revolution in Fitness

As the 2020s unfold, the integration of AI into various industries has become increasingly prevalent. In the fitness sector, AI-driven applications and platforms offer personalized workout plans, virtual coaching, and real-time feedback, challenging the traditional models of personal training and coaching.

Fitrepreneur captures Phil Graham’s proactive approach to this technological shift. Rather than viewing AI as a threat, he embarks on a global journey to understand its implications and explore how it can be harnessed to enhance the fitness industry. The documentary showcases his efforts to adapt and innovate, ensuring that both his business and those of the trainers he consults can thrive alongside emerging technologies.

A Glimpse into the Future

Fitrepreneur not only chronicles Phil Graham’s personal and professional evolution but also serves as a reflection on the broader transformation within the fitness industry. As AI continues to permeate various facets of life, the documentary poses critical questions about adaptability, innovation, and the enduring human elements of coaching and mentorship.

How To Watch Fitrepreneur

Fitrepreneur is poised to be a compelling exploration of resilience, adaptability, and the symbiotic relationship between technology and personal touch in the fitness industry. Phil Graham’s journey underscores the importance of embracing change while staying true to foundational principles of health and coaching. As the documentary prepares for its release, it invites viewers to reflect on their own adaptability in the face of technological advancements.

Directed by Vlad Yudin, known for his work on fitness-centric documentaries, and produced alongside Edwin Mejia Jr., Fitrepreneur promises to deliver an insightful narrative. The film is set to be available on major streaming platforms, including Apple TV, Amazon Prime, and Google Play, with a release slated for 2025.

Stay tuned for the release of Fitrepreneur in 2025, and witness firsthand how one man’s vision is set to inspire a new era in fitness entrepreneurship.

About Derek Dufour

Derek Dufour has been managing all digital operations on the Generation Iron Network for over six years. He currently manages a team of editors, writers, and designers to provide up-to-date content across the GI Network.

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