Talking Huge With Craig Golias | EP 7: Bodybuilding Heroes & Villains, Eating & Genetics, + More!

Craig Golias talks about bodybuilding rivalries – do we need heroes and villains in the sport?

Welcome to another episode of Talking Huge – a weekly digital series in which Craig Golias talks in-depth with Vlad Yudin on the latest trending topics in bodybuilding. Raw, honest, and uncut – Craig Golias shares his opinions on all things bodybuilding. In this episode, Craig Golias talks about rivalries, trash talk and drama in bodybuilding. He also discusses eating and genetics, the problem with bodybuilding sponsorships, and more.

Craig Golias brings an interesting perspective to professional bodybuilding. Having abandoned the competitive side of the sport, he is simply a man passionate about the lifestyle while keeping tabs on pro bodybuilding. He’s not even 100% a die hard fan of the sport. This allows him to be a bit more honest and less subjective about the current trends in pro bodybuilding.

That’s why a significant chunk of today’s episode revolves around how to make pro bodybuilding entertaining. Should it go down a more wrestling route with drama, heroes, and villains? Or does that cheapen the very real integrity behind competing in pro bodybuilding? We dive in with our latest episode of Talking Huge. Read on for a full recap and watch above!

Heroes and Villains in Bodybuilding

Craig Golias and Vlad Yudin start today’s conversation reflecting on the past weekend’s Conor McGregor fight. He ultimately lost and broke his ankle. This is one of a string of setbacks for McGregor. Yet, both Craig and Vlad are certain that McGregor will continue to be a major figure in MMA for the foreseeable future. It has less to do with his record and more to do with his personality. He can sell the hell out of an upcoming MMA fight.

This begs the question – does bodybuilding need more drama and characters like Conor McGregor? Blessing Awodibu recently tried this tactic leading up to the New York Pro against Nick Walker. Ultimately, Walker came out victorious with Blessing falling quite behind. Does his lower placing deter destroy his ability to build hype before a show? Or will his personality always prevail?


Craig Golias thinks that characters like Blessing Awodibu are important for the sport. He thinks that the past decade of bodybuilding has been missing that kind of exciting hype leading up to events. While Kai Greene and Phil Heath are famous rivals – Craig doesn’t find their clash all that exciting. Instead, he turns towards the early 2000s when Jay Cutler and Ronnie Coleman faced off year after year. To Craig, that was the shining example of what rivalries should be with significant hype leading up to the big shows.

Beyond rivalries, Craig Golias also thinks it’s good to have true characters – heroes and villains – in pro bodybuilding. Similar to wrestling, this kind of dynamic creates fan drama and connections. In some sense, Phil Heath accepted his role as villain in the sport. But didn’t have anyone, other than Kai for a short time, to match against his personality.

Craig Golias On How Genetics Skew Perceptions Of Bodybuilding Diets

Craig and Vlad also discuss the truth behind bulking and cutting in bodybuilding. Many fans believe that during the bulking phase, that pro bodybuilders can eat as much junk food as they want. They believe that due to drugs like insulin or steroids that athletes have more leeway in what they can eat during the offseason.


Craig Golias wants to debunk this myth. If anything, certain athletes simply have the genetics that allow them to eat what they want and still come to stage shredded later. This is simply a general thing. We all know the kid growing up who could eat junk food all day and never gain a pound. Genetics can be a powerful thing that separates how each of us react to our diets. Unfortunately, in a sport so focused on size, physique, and diet – bodybuilders with phenomenal genetics skew the perception of how to really train and eat as a bodybuilder.

Wrap Up

There are far more topics discussed in this episode than we can cover in this article. You can watch Craig Golias and Vlad Yudin discuss other topics such as how the internet destroyed bodybuilding sponsorships and also why bodybuilding mass monster physiques will never be mainstream. You can check it all out in the latest episode of Talking Huge above! Make sure to check out Talking Huge every week on Friday – only on the Generation Iron Fitness Network!