Only more good things to come.

Straight from The Vault: Fitness Model TJ Hoban stopped by the Generation Iron Mr. Olympia booth to talk to us about how much potential for growth the sport of bodybuilding and the IFBB have in front of them.

With all of the recent divisions that have been added into competitions – bodybuilding has definitely proven itself to be a matured sport. But this is just the beginning. The future holds many more opportunities for diversification and a wider audience. Watch the video above to see exactly how that’s possible.


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GI Team
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