Watch this brand new exclusive clip from the Rich Piana Chronicles above!

Rich Piana never cared about getting paid through YouTube but it ultimately became a major avenue for his success and revenue. To Rich, YouTube was just a way to market himself and his brand in order to sell his products.

Little did he know that his brand of personality would resonate with so many and so quickly. And on top of that – little did he know that those massive amounts of views would lead to big payouts through YouTube. So essentially, whereas most people pay for advertising, Rich was getting paid to promote his own products.

In the end it was never about the money but it was a nice perk that allowed Rich Piana to stay true to himself the whole way through. It’s a big part of his appeal and why he was beloved by so many.

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