• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
Generation Iron

Generation Iron Fitness & Strength Sports Network

  • Movies
  • Original Content
  • Reviews
    • Supplements
      • Pre-Workout
      • Fat Burners
      • Testosterone Boosters
      • Creatine
      • Protein
      • BCAAs
      • Multivitamins
      • Omega-3
      • Joint Supplements
      • Super Greens
      • Meal Replacement
    • Recovery
      • Best Cold Plunges
      • Best Saunas
      • Best Foam Rollers
      • Best Massage Guns
    • Programs
      • Best Online Workout Programs
      • Best Workout Streaming Services
      • Best Home Workout Programs
  • Equipment
    • Cardio
      • Treadmills
      • Best Exercise Bikes
      • Best Stair Climbers
    • Fitness Accessories
      • Best Apparel
      • Best Gym Bags
      • Weightlifting Shoes
    • Strength
      • Best Dumbbells
      • Best Barbells
      • Best Kettlebells
      • Best Squat Racks
      • Best Weightlifting Belts
      • Best Home Gym Equipment
      • Complete Home Gyms
    • Training
      • Best Knee Sleeves
      • Best Wrist Wraps
      • Best Weightlifting Wraps
      • Best Weightlifting Gloves
  • More
    • About Us
      • Our Team
      • Our Experts
    • Advertise
    • Franchise With Us
    • Exercise Guides
    • Athlete Profiles
    • Podcasts
    • Power 30
    • Bodybuilding Awards
    • Supplement Awards
  • Shop
News

Liver King’s “$11,000 Steroid Habit” Sparks Lawsuits: “I Felt Betrayed”

by Greg Patuto Published on Sep 22, 2023

Physique Update
This post may contain affiliate links (disclosure policy).

There are many who believed in Liver King’s philosophies and were not happy that he was on steroids.

Liver King has been a social media sensation because of his insane diet of raw meats and shredded physique. While some may not believe in his philosophies of living a primal lifestyle, there are some who followed it expecting results. After admitting he was on steroids, Brian Johnson faced lawsuits for deceiving customers.

In November, Derek from More Plates More Dates exposed emails proving that Brian Johnson was indeed on steroids. After the allegations, Johnson made a video where he admitted the truth and apologized for misleading his fans. After Liver King was exposed for using steroids, he made a vow to truly come off steroids and become a real natural bodybuilder. After making this claim, he posted various milestones along his journey coming off PEDs and provided physique updates.

This sparked controversial feelings from fans, including 35-year-old Joe Loney. In an Instagram post from Bloomberg Business, Loney’s story was explained further.

“I felt betrayed, Loney said.”

“By working out and sticking to a primal diet, the 35-year old Briton believed, he could attain the same ripped physique as Brian Johnson, the influencer’s real name. Beginning in 2021, Loney ate a daily steak so rare it was almost raw, taking a break only every two to three months. Then, in December, the king made a YouTube confession: he was taking roughly $11,000 of steroids a month.”

 

View this post on Instagram

 

A post shared by Bloomberg Business (@bloombergbusiness)

Liver King Sued For $25 Million In December

Shortly after his video sharing that he was using steroids, Liver King was faced with a lawsuit from a man in New York.

New York man Christopher Altomare has filed a lawsuit against Liver King and his brands Ancestral Supplements LLC and The Fittest Ever LLC. The suit claims that Johnson conned his consumers into buying his products. This was based on building a shredded physique using a diet of raw meats and using the nine ancestral ways of living.

“Liver King persuaded millions of consumers to adhere to, or abide by, the Eat Tenet by repeatedly making representations to consumers that his near-perfect physique, and optimal health, were solely attributable to his adoption of the Ancestral Tenets, predominantly the Eat Tenet,” the suit charged according to the New York Post.

 

View this post on Instagram

 

A post shared by Liver King (@liverking)

Liver King is continuing to live his ancestral traits but admitted to using different substances once again, including testosterone. He continues to show off his physique and lifestyle to those who want to give it a try.

For more news and updates, follow Generation Iron on Facebook, Twitter, and Instagram.

About Greg Patuto

Greg has covered the four major sports for six years and has been featured on sites such as Sports Illustrated, Fox Sports, SB Nation, NJ.com, and FanSided. Now, he is transitioning into the world of bodybuilding and strength sports.

View All Articles

Primary Sidebar

Get the Latest

Stay informed with the latest news, product reviews, & expert advice.

Popular Reviews

  • best protein powders

    The Best Protein Powder Supplements of 2025 (Tried and Tested)

  • Best Creatine Supplements For Bulking & Muscle Growth of 2025 (Personally Tested)

  • top x pre workout

    The 14 Best Pre-Workout Supplements of 2025 (MD Reviewed)

  • Performance Lab SPORT BCAA

    The Best BCAA For Bodybuilding Health & Performance Goals

Trending Articles

  • female fitness models

    18 Best Butts On The Internet (Updated 2024)

  • ronnie coleman the king workout

    Ronnie “The King” Coleman’s Complete Bodybuilding Workout

  • The Ultimate Mike Mentzer Workout and Diet

  • Chris bumstead's 2024 workout and diet plan

    Chris Bumstead’s 2025 Complete Bodybuilding Workout & Diet Plan

Popular Now

  • best protein powders

    The Best Protein Powder Supplements of 2025 (Tried and Tested)

  • Best Creatine Supplements For Bulking & Muscle Growth of 2025 (Personally Tested)

  • top x pre workout

    The 14 Best Pre-Workout Supplements of 2025 (MD Reviewed)

  • female fitness models

    18 Best Butts On The Internet (Updated 2024)

  • best citrulline supplements

    The Best Citrulline Malate Supplements for Performance and Pump

  • ronnie coleman the king workout

    Ronnie “The King” Coleman’s Complete Bodybuilding Workout

Generation Iron

Generation Iron is the first and only digital network delivering health, fitness, bodybuilding, and strength sports content. We deliver premium content with the biggest names in fitness and provide expert coverage, reviews on top brands, workout tips and trends in the worlds of fitness, health and strength sports.

Strongman Corporation
Vladar

Sections

  • Trending News
  • Original Movies
  • Original Content
  • Supplement Reviews
  • Equipment Reviews
  • Exercise Guides
  • Nutrition Guides
  • Athlete Profiles

More

  • About Us
  • Our Team
  • Our Experts
  • Advertise
  • Franchise With Us
  • Podcasts
  • Power 30
  • Shop

CONTACT

Generation Iron Brands LLC
134 West 29th Street Suite 902
New York, NY 10001
Email: [email protected]

Follow

  • Facebook
  • Instagram
  • X / Twitter
  • YouTube

© 2025 · Generation Iron · Disclaimers · Privacy Policy · Accessibility